three key factors of success :
Meet the expectations of customers:
The structural technologies for EV’s developed by the junction Toyota ,Mazda Denso shoud meet the expectation of customers and cover a wide range of vehicle segments and types from minivehicles to passenger vehicles ,light truck and SUV s in order to establish flexible and fast response to market trends
Strong value :
Since countries all over the world maintain severe actions and laws to help reduce greenhouse gases , EV’s company intend to be capable of enrolling in these state policies by developing and producing electric vehicles as a more environmentally friendly option .
Combination of the three company’s strengths :
Toyota ,Mazda and Denso aim to produce and develop basic structural technologies for electric vehiculs .and they will ensure the successful rapid growth of the company by the innovation of development process using the strengths of the three company ;Mazda’s
