The name Versace continues to dominate pop culture and the fashion world 20 years after Gianni’s death

The name Versace continues to dominate pop culture and the fashion world 20 years after Gianni’s death. In 2012, designer Giorgio Armani wrote of the designer: “Fifteen years after his death, what I remember of Gianni Versace? His incredible exuberance, a sense of happiness that mixes everything—ideas, trends, memories, art—with a sort of nonchalant vitality. He was a great creator.”Today, artists like Migos and Bruno Mars reference the brand and the lifestyle it’s attached to. M.I.A. once collaborated with the brand for a special collection and Lady Gaga was the face of the brand and maintains a close friendship with Donatella. Models like Gigi Hadid, Bella Hadid, Kendall Jenner, and Kaia Gerber have all walked for the brand in its fashion shows. The Versace brand shows no sign of slowing down.