Loyalty
Picking your employees
Employee behaviors and attitudes – even more than leadership principles and ideals – communicate most directly to customers, suppliers, and others just what the company stands for. Loyalty leaders are uniform in setting high standards for new employees, and they are remarkably uniform in the practices they have learned to attract and retain the right employees. They all create a uniquely attractive opportunity; they are all keenly involved in the recruiting process; they all take pains to ensure that employees? first experiences on the job reflect their value to the company as well as the values of the company.
Select your customers with care
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