FORECASTING(Manegment)

FORECASTING(Manegment)

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Relate the situation with the world cup jerseys to the importance of forecasting. What specific factors make accurate forecasting especially critical in this application

WHAT IS FORECASTING:

To foresee and make decisions accordingly is Forecasting. This is a word, which we can relate to a term Fortune telling. Forecasts are vital to every business organization and for every significant management decision. Forecasting is the basis of corporate long run planning. But it has to be remembered that a perfect forecast is usually impossible. Too many factors in the business environment cannot be predicted with certainty. Therefore, rather than search for the perfect forecast, it is far more important to establish the practice of to learn to live with inaccurate forecast.

Relationship of Forecasting with W/C Jerseys:

During the time of world cup, the jerseys of the participating team were a product, which would sell like hot cake. And for the athletic apparel companies that pay thousands of dollars to sponsor the top teams in the world cup, it is the time for them to recoup some of their investments. And to do this they have to predict before hand which team is going to win the world cup. Usually, the top teams like Brazil,

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