Known as the largest and best-known global foodservice retailer, McDonalds has about 28,000 restaurants in 121 countries. With their huge daily earnings, McDonalds serves less than 1% of the worlds population. Being a market leader in this area, their outstanding brand recognition, experienced management, high-quality food, site development expertise, advanced operational systems and unique global infrastructure enabled McDonalds to capitalize on global opportunities. With their efforts to increase market share, profitability and customer satisfaction, McDonalds have produced high return to shareholders and still striving to do better each year to come.
Their Vision; Basically their aim is to be the worlds best quick service restaurant experience. In order to achieve their vision, McDonalds has set a few ground rules such as; Be the best employer for our people in each community around the world; Deliver operational excellence to our customers in each of our restaurants and; Expanding the brand (McDonalds) in order to achieve enduring profit growth through innovation and technology.
The ever famous chicken restaurant Kentucky Fried Chicken better known to the public as KFC began with Colonel Harland Sanders. Since he was 9 years old, he had discovered his penchant for cooking and thus being recognized to the world
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