Discussion and findings This report aims at finding out the factors in the company’s internal and external environment that will affect the company’s performance and competitiveness

Discussion and findings
This report aims at finding out the factors in the company’s internal and external environment that will affect the company’s performance and competitiveness.
The research tries to find out answers to the questions: What is the current state of the case company’s internal and external environment? What strategic recommendations can be made to the company based on these findings?
As indicated by Porter (1985 p.54), despite the fact that organizations inside a similar industry can be seen to have comparable esteem chains, the rival organizations as a rule have diverse esteem chains. This implies organizations will perform comparable things in the distinctive way. Research uncovers that the case organization has succeeded doing a few things another way to its opponent firms.

Then again, level association structure can compel an organization over the long haul as there are a little measure of individuals in the administration position and the organization is intensely dependent on little gathering of center individuals. The organization has extended its business amid the most recent two years; therefore the measure of workers expanded from 15 to 22 representatives. Because of this extension, the organization has presented another level of administration and isolated the duty to store administrators. The Internet can introduce open doors too. Research uncovered intriguing chances to the case organization, incorporating an expansion in the Internet utilization as an essential pursuit device.

All the previously mentioned qualities, shortcomings, openings and dangers will impact the case organization in settling on its future vital administration choices. The creator has displayed the primary factors in the organization’s interior and outer condition that the creator respects to have noteworthy impact looking into the issue organization’s future and intensity. The organization ought to do promote inside research in light of these proposals to have the best impact on the organization’s execution. In view of the discoveries the creator can reach a determination that the organization ought to separate itself from contenders in light of the creator’s proposals.