Chocolate
Most relating, but not limited to chocolate. The corporation plays a role in deciding where products are produced. Hershey?s has expanded to both Canada and Mexico, which calls for many corporate decisions. There are an amazing amount of products associated with Hershey. These include Jolly Ranchers, Hershey Kisses, Hershey drink mixes, the entire line of Reese?s products as well as good old fashion chocolate bars. These products serve in the candy/snack foods division of sales. Society could do without them… but why would we want to
Hershey?s takes advantage of many different types of advertising. Television commercials and ads are very common. Sponsorships is also another very common way Hershey advertises. Hershey sponsors everything from ice skating shows, to racecars. The Hershey Food Corporation is very competitive so they need this type of advertising. However, the only other major corporation to compete with is Mars. The chocolate industry is diffidently not pure competition. Mars and Hershey?s form an oligopoly. Hershey?s has so many different kind of products that they have a lot of competition. The company has branched out to where they?re not only competing
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